by Des Kennedy | Jul 15, 2025 | Uncategorized
You don’t always get to choose what you think, but you can decide how. That choice often marks the line between a breakthrough and a dead end. Between recycled ideas and genuinely worthwhile ones. The trouble is, most of us don’t know we’re making that choice. We move...
by Des Kennedy | Jul 14, 2025 | Uncategorized
In the last two articles, we explored how thinking isn’t neatly divided between logic and creativity and how much of our best thinking occurs outside conscious awareness. We’ve examined systems, states of mind and the creative potential that emerges when we let go of...
by Des Kennedy | Jul 14, 2025 | Uncategorized
In my previous post, we explored how the brain doesn’t neatly split between logic and creativity and how much of our thinking operates on autopilot. We talked about the two systems described by Daniel Kahneman. One is fast and intuitive, while the other is slow and...
by Des Kennedy | Jul 14, 2025 | Uncategorized
A naked dancer and a suited figure stand on either side of a giant brain, one buttoned-up and ordered, the other wild and alive. It’s the cover of Canadian prog-rock giants Rush’s 1978 album Hemispheres and an apt visual metaphor for how we used to understand the...
by Des Kennedy | Jul 11, 2025 | Uncategorized
The year was 1969. I was five years old. Man had just landed on the Moon, and, probably inspired by Blue Peter or a savvy marketing team at Fairy, I built an Apollo 11 rocket from an empty washing-up bottle, cardboard, sticky tape, and blind optimism. I didn’t ask...
